THE BUSINESS
Avivah Wittenberg-Cox is CEO of 20-first, one of Europe’s leading gender consultancies.
20-first works with progressive companies interested in building gender ‘bilingual’ organisations. These companies aim to capture the opportunities offered by the other half of the talent pool and the other half of the market – the female half.
For a more complete overview of our services, check out the website:
www.20-first.com
Copyright Why Women Mean Business, Avivah Wittenberg-Cox & Alison Maitland, John Wiley & Sons, 2008
BECOMING BILINGUAL
A relatively painless process...
20-first accompanies organisations through three phases of the gender rebalancing process:
- Understanding the business case for “Womenomics”
- Crafting strategies for organisations to become Gender Bilingual
- Developing leaders and managers who are also truly gender bilingual.